Hong Kong PR

(AsiaGameHub) –   Yaspa, a leading fintech focused on payments and identity solutions, has announced Cameron Flood’s appointment as Head of Product for the UK and Europe. In his new role, Flood will supervise all product development and new product launches for Yaspa across the UK and European markets. 

Flood is a seasoned product leader who most recently served as Head of Product at Shieldpay, a payments fintech that specializes in simplifying transactions for high-value and high-volume markets. In this position, he led product strategy and delivery for the company’s digital escrow and payment solutions, with a focus on streamlining complex financial workflows and securing high-stakes transactions, putting him in an ideal position to lead Yaspa’s product development in European iGaming markets.

Before this role, Flood built a solid foundation in product management through a range of positions, including Product Manager at Vocalink, where he concentrated on building and rolling out real-time domestic payment infrastructure in markets such as Peru, the Philippines and Saudi Arabia. 

His career is marked by deep expertise in the fintech space, specifically in navigating the overlap between regulatory compliance, user experience, and technical scalability. Throughout his professional journey, he has consistently proven his ability to turn complex business needs into customer-centric product roadmaps, successfully closing the gap between engineering teams and commercial stakeholders.

This week, Sifted named Yaspa the fourth fastest-growing startup in the UK and Ireland. Over the past 12 months, Yaspa took home the Real-Time Payments Innovation award at the 2025 Payments Awards and earned a spot on CB Insights’ Top 100 Fintechs, a global ranking that shines a spotlight on the most promising, innovative companies shaping the future of financial services. This recognition comes during a period of continuous growth for Yaspa over the past 18 months; the company closed a $12m investment round in July, led by Discerning Capital. This period of growth has culminated in the launch of its new Atlanta office in the US, as well as the opening of its tech hub in Leeds, UK, in August 2025.

Yaspa’s CEO James Neville said: “We’re delighted to welcome Cameron to the team. His experience and expertise put him in the perfect position to keep driving product innovation across payments and data solutions in our core markets. Cameron will work closely with Max Collinge, our Vice President of Product who is based in the US; his on-the-ground experience will help ensure Yaspa remains a leader in product innovation in the payment sector for years to come.” 

Cameron Flood commented: “I’ve been impressed by everything Yaspa has already achieved, building payments solutions that don’t just move money faster, but deliver real-time intelligence that helps businesses grow responsibly. I’m excited to expand our product capabilities to serve even more businesses while upholding the innovation and customer focus that has driven Yaspa’s success.”