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(AsiaGameHub) -   With Brazil solidifying its status as one of the globe’s fastest-expanding regulated betting markets, the upcoming World Cup offers a critical chance for operators to boost customer acquisition and retention. Giannis Avgoustidis, Regional Manager at Altenar, shares insights on how sportsbook providers can back Brazil-centric strategies using data, infrastructure, and localization. Interview.— Given football’s deep roots in Brazilian culture, global events like the World Cup generate peak periods of betting activity and rivalry between operators. In this scenario, Altenar’s Regional Manager Giannis Avgoustidis details how providers can assist local brands in enhancing their performance during the tournament—from utilizing official data feeds to refining front-end experiences customized for Brazilian bettors. The World Cup is always a huge event in Brazil. What sets it apart commercially for operators in the country? Brazil eats, sleeps, and breathes football. During the World Cup, user engagement far exceeds what’s seen during regular domestic league games. For operators, this translates to: Notable surges in traffic, particularly on mobile platforms A flood of first-time depositors Higher levels of in-play betting engagement Elevated demands for speed and dependability If your platform lags, suspends markets frequently, or lacks uniqueness, users will swiftly switch to competing operators. What technical support can sportsbook providers offer operators during the tournament? Preparation begins months before the tournament. From our provider’s viewpoint, we concentrate on three key pillars: Infrastructure scalability: Conducting load tests to handle peak concurrent user volumes Market depth: Providing hundreds of pre-match and in-play betting markets for each game Low-latency pricing and settlement: Particularly vital for in-play betting However, the true distinguishing factor is official data. Let’s discuss official data feeds. Why are they crucial for a World Cup strategy? Utilizing official data through authorized distributors provides operators with a significant competitive advantage. Here’s why: Quicker data transmission: Reduced latency for live betting Enhanced integrity safeguards: Direct access minimizes the risk of manipulation More detailed markets: Player props, advanced statistics, and micro-markets Fewer market suspensions: A more seamless in-play experience and increased cashout options In a tournament such as the World Cup—where every millisecond counts—unofficial or delayed data just can’t measure up. How do these advantages translate to tangible commercial benefits for Brazilian operators? Brazilian bettors are highly engaged and digitally literate. They compare odds, cash-out speeds, and user experience (UX) in real time. Official data allows for faster bet approval, more precise cash-out amounts, quick and transparent payout processes, and competitive in-play pricing. This fosters trust—and trust boosts customer retention, not only during the World Cup but long after the tournament ends and attention shifts back to domestic football. Aside from trading and data, how significant is front-end customization? It’s essential in all competitive markets, particularly Brazil. Many operators undervalue the impact of localized UX design on performance. A World Cup strategy isn’t merely about adding more markets—it’s about creating an emotional and user-friendly experience. For instance, a dedicated Brazil team hub lets bettors quickly access fixtures, standings, statistics, and various betting markets all in one spot. The fewer clicks required to find their desired bet, the more positive the experience. Player-centric Bet Builders are growing in popularity and can be easily showcased, alongside prominent odds boosts aligned with national pride. When Brazil is playing, that match should take center stage on the homepage. What role do Bet Builder and personalized markets play during the World Cup? Bet Builder is among the most effective engagement tools for global tournaments. Brazilian bettors enjoy combining multiple selections—such as goalscorer markets, total goals, cards, corners, player shots, and more. Using official data and robust pricing models, providers can offer dynamic, real-time combinations without putting operators at undue risk. The key lies in balancing flexibility with smart risk management tools. How can providers assist operators in managing risk during this high-profile event? Risk management during the World Cup involves: Real-time monitoring dashboards Automated exposure limits Market-specific liability controls Pre-set risk profiles We collaborate closely with operators to tailor settings for Brazil, considering local betting trends, average stake amounts, and promotional strategies. Lastly, what should Brazilian operators focus on now to succeed in the next World Cup cycle? The top priority is investing in front-end localization, not just back-end performance. The World Cup is more than a temporary revenue boost. In Brazil, it’s a moment that shapes a brand’s identity. Operators that provide speed, reliability, and a culturally relevant experience will keep those users engaged long after the final match ends. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   As Brazil shifts from an unregulated space to a global leader, Galaxsys Chief Product Officer Vigen Safaryan delves into why technical optimization and cultural relevance are the real keys to winning over Latin America’s biggest gaming audience. Opinion.- Brazil’s igaming sector has evolved from a “market with potential” to a regulated global player, compelling international operators to reevaluate their expansion strategies. In this exclusive perspective, Vigen Safaryan, Galaxsys’s CPO, looks at the crucial overlap between regulation and product delivery. As Brazil enters a fully licensed phase, Safaryan contends that success won’t go to those who merely enter the market, but to those who completely revamp their offerings to address the distinct technical and cultural needs of Brazilian players. Brazil has emerged as the most discussed market in igaming – and for valid reasons. This isn’t just growth; it’s a structural change in how global operators and game studios tackle expansion. For years, Latin America was seen as a market with untapped potential. Now, Brazil by itself is turning that potential into a tangible, large-scale reality. With regulations in place and millions of players joining the ecosystem, the market is no longer an unknown; it’s a top priority. From a product standpoint, Brazil offers both an opportunity and a challenge. The line between the two depends entirely on how effectively companies adapt. From grey market to global contender Brazil’s regulatory revamp is one of the most impactful industry changes in recent times. Law 14.790, passed in 2023, followed by the launch of federal licensing in 2025, turned the country from an unregulated space into a controlled, organized market. Operators now need to pay approximately R$30 million (US$6 million) for a five-year license, set up a local entity, and adhere to strict player verification rules—including CPF registration and real-time transaction tracking. “Brazil didn’t just regulate the market; it elevated it. The bar is now significantly higher, and that benefits everyone,” says Vigen Safaryan. A market defined by scale and accessibility Brazil’s statistics speak volumes. Home to more than 213 million people, it’s Latin America’s biggest economy. In 2025, gross gaming revenue hit R$37 billion (US$7 billion), and roughly 25 million Brazilians (12% of adults) placed bets on regulated platforms. “In Brazil, scale matters more than individual spend. You’re not building for a niche audience – you’re building for millions,” Safaryan explains. This means studios need to prioritize accessibility, user retention, and broad appeal over focusing on high rollers. Mobile is a key channel Brazilian gamers are predominantly mobile-first. Over 90% of households have internet access, and more than 80% of devices are Android, usually mid- to low-end. “Performance is everything. If a game doesn’t load quickly or run smoothly on a basic device, the player is lost before the experience begins,” Safaryan notes. Success hinges on simplicity, speed, and reliability instead of flashy visuals or complicated mechanics. Games optimized for European or North American devices often perform poorly in Brazil since they aren’t tailored to local hardware and internet connection conditions. Culture drives engagement more than features Brazilian gamers react positively to local themes and cultural relevance. Online slots are the most popular, but fast-paced games like crash-style, plinko, and mine-based formats are gaining traction because of their instant gratification. “Players in Brazil don’t want to spend time learning a game — they want to feel it immediately,” Safaryan emphasises. Football is deeply rooted in Brazilian culture, with 80% of sports bettors placing wagers on matches. Meanwhile, Carnival-themed visuals, music, and local symbols enhance engagement in casino games. Localisation isn’t just about translation—it’s a design mindset. Partnerships will define market entry Regulatory rules—such as having a local presence and partial Brazilian ownership—make partnerships essential. Working with established operators allows quicker access to player audiences and ensures more seamless compliance. “You need people on the ground who understand the nuances of the market. Without that, decisions are based on assumptions, and assumptions carry risk in Brazil,” Safaryan says. Localizing language, customer support, and marketing is just as important. Brazilian Portuguese is a trust-building element, not just a formality. A market that rewards commitment Brazil’s regulatory revamp is one of the most impactful industry changes in recent times. Law 14.790, passed in 2023, followed by the launch of federal licensing in 2025, turned the country from an unregulated space into a controlled, organized market. Operators now need to pay approximately R$30 million (US$6 million) for a five-year license, set up a local entity, and adhere to strict player verification rules—including CPF registration and real-time transaction tracking. “Brazil didn’t just regulate the market; it elevated it. The bar is now significantly higher, and that benefits everyone,” says Vigen Safaryan. Final thought Brazil is no longer an emerging market—it’s fully established. And in many respects, it’s setting the standard for what the next generation of igaming markets will be like. For game studios, the question isn’t whether to enter Brazil anymore; it’s whether they’re prepared to meet Brazil’s requirements. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   DSTGAMING will be the Main Entrance Sponsor for SBEA+ 2026, taking place on 22 April in Nairobi, underscoring its commitment to the East African gaming sector. Press release.- DSTGAMING has been confirmed as the Main Entrance Sponsor for the forthcoming SBEA+ 2026, scheduled for 22 April in Nairobi. This sponsorship positions the company prominently at the event's entry point, ensuring high visibility as attendees arrive and navigate the summit venue. SBEA+ is recognized as a key industry event focused on advancements within the East African gaming and betting sectors. The summit is anticipated to draw operators, suppliers, regulators, and service providers keen on understanding regional trends, regulatory changes, and emerging opportunities. As the East African market garners increasing attention, the summit serves as a crucial hub for businesses aiming to enhance their regional presence. Through its Main Entrance Sponsorship, DSTGAMING will play a significant role in greeting participants from across the industry. The entrance area is a high-traffic zone within the venue, guaranteeing continuous exposure as attendees arrive, network with colleagues, and move between sessions. This strategic placement reinforces the company's active participation in industry events and boosts its brand recognition among attendees. DSTGAMING is dedicated to enhancing its white-label casino platform to cater to the evolving demands of various markets. The company prioritizes robust system architecture, efficient integration processes, and scalable performance to support operators at different stages of their growth. These features empower partners to manage their operations more effectively and adapt to changing market dynamics. DSTGAMING's involvement in regional events like SBEA+ 2026 is a core component of its international market engagement strategy. Participating in industry gatherings enables the company to share insights, explore new partnerships, and stay closely connected with the needs of operators and stakeholders in emerging territories. As the summit approaches, DSTGAMING eagerly anticipates welcoming attendees at the venue entrance and contributing to a successful SBEA+ 2026 experience in Nairobi. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The speaker roster for the 2026 Gaming in Holland Conference, scheduled for June 4 in Amsterdam with a focus on regulation and tackling the illicit market, has been unveiled. Press release.- The list of speakers for the 2026 Gaming in Holland Conference, set to commence in Amsterdam in seven weeks, has been revealed. Consistent with previous years, the Gaming in Holland Conference serves as the premier venue to connect with top decision-makers and obtain up-to-date insights into the Dutch regulated gaming sector. Special discount for readers Subscribers of Focus Gaming News are entitled to a special 15% per cent discount off the total ticket cost. Be sure to enter the promo code FGN15 during the registration process. Event registration is currently available at: https://www.gamingin.eu/holland/gihregistration Speakers confirmed Currently, the lineup of confirmed speakers includes: Ella Seijsener, director licensing & supervision, Netherlands Gambling Authority Arjan Blok, CEO, Nederlandse Loterij Petra de Ruiter, CEO Holland Casino Floor van Bakkum, team manager Player Protection, Netherlands Gambling Authority Björn Fuchs, chair, VNLOK Josh Hodgson, COO, H2 Gambling Capital Frank Tolboom, partner, Franssen Tolboom Advocaten Robin Bleichrodt, managing director, FGS Global Leo Judkins, founder, The iGaming Mastermind Maarten Wessels, global head of commercial growth, Adyen Dr. Andreas Ditsche, CEO, iGaming.com Richard Dennys, owner, Free Spirit Partners Furthermore, the 2026 GiH Conference will include two breakout sessions led by compliance and legal specialists from Chevron Consultants and Franssen Tolboom Advocaten: Relicensing: Practical guidance and tips (Chris Adriaansz & Joris Crone, Franssen Tolboom Advocaten) AMLR/AMLA: Implications and legal challenges (Jochen Biewer, Chevron Consultants) Willem van Oort, the founder of Gaming in Holland, remarked: “I am delighted with the speaker roster we have assembled for this year. The Netherlands Gambling Authority will, as usual, present an update on recent regulatory shifts. We also have strong representation from top operators. There is no better venue to gain insight into the Dutch gambling market. By attending, you will have the opportunity to network with the key decision-makers, which is what I believe is most important.” #ReclaimTheMarket & more Reflecting Gaming in Europe’s updated mission, the 2026 Gaming in Holland Conference will concentrate on the role of the regulated sector and stakeholders in preventing unlicensed operators. Moreover, the agenda for this year covers recent regulatory updates, market expansion, mergers and acquisitions, operational hurdles, responsible gaming, political shifts, and additional key topics. Date and venue Scheduled for Thursday, June 4, the 2026 Gaming in Holland Conference will be held at Amsterdam's KIT Royal Tropical Institute. Secure your spot now! Sign up today at: https://www.gamingin.eu/holland/gihregistration This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   This collaboration enables operators to browse a wide selection of games via one technical integration. Press release.- Alea has entered into a strategic alliance with igaming platform provider Vyking, incorporating Alea’s collection of more than 17,000 games into Vyking’s exclusive aggregation layer. This deal grants Vyking’s operator network immediate entry to a vast array of casino and live gaming options via a unified integration point. Delivering content on such a large scale demands a technical framework capable of managing significant operational loads across various markets. This collaboration merges Alea’s secure technology with Vyking’s modular infrastructure to guarantee that content distribution stays efficient and stable as operators expand. Ramon Glieneke, COO at Alea, stated: “Our priority is eliminating the operational hurdles associated with managing content of this size. By offering Vyking a direct route to our library, we are equipping their partners with the necessary technical infrastructure to expand across various markets without encountering standard delays.” Florian Klimka, chief product officer at Vyking, added: “Our aim with this partnership is to deliver greater value to our operators. By bolstering our proprietary aggregation layer with Alea’s content, we are facilitating quicker access to a wider variety of games within a single platform ecosystem, while preserving the flexibility operators require for scaling.” Operators within the Vyking network can now utilize full access to Alea’s comprehensive library to update their game offerings. This collaboration underscores the company’s objective of expanding its worldwide presence through intelligent partnerships that prioritize simplicity. By utilizing a solitary, secure connection, Alea assists operators in broadening their selection without sacrificing speed or dependability. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Entain recorded robust online performance across the UK and Ireland. UK.- The London-listed gambling operator Entain is maintaining its full-year 2026 outlook, with a target of 5 to 7 per cent growth for online net gaming revenue (NGR). It projects £1.13bn in group EBITDA (excluding BetMGM fees) and a minimum of £500m in adjusted annual cash flow by 2028. Overall Q1 revenue rose 3 per cent year-on-year, "in line with expectations", fuelled by an 8 per cent increase in transaction volumes. Online NGR climbed 5 per cent, with igaming revenue up 9 per cent while sports betting revenue dropped 1 per cent amid narrower profit margins. The quarter ending 31 March delivered strong results for the UK and Ireland online business, where NGR increased 13 per cent. Combined online and retail NGR grew 6 per cent, as retail NGR edged down 1 per cent. During the quarter, Entain announced plans to close more than a third of its Ladbrokes physical stores in Ireland. International NGR only rose 1 per cent, as a 2 per cent gain in online NGR was offset by a 4 per cent decline in retail performance. Volumes grew 9 per cent, but revenue was impacted by sports outcomes that favoured customers in Italy and Brazil. Australia posted strong growth, with NGR up 13 per cent. Looking ahead, Entain aims to secure three of the 15 igaming licences set to be available in New Zealand from 2027 onwards. In the CEE region, NGR fell 6 per cent, with online down 1 per cent and retail revenue plunging 30 per cent. BetMGM, Entain's joint venture with MGM Resorts, recorded Q1 net revenue of $696m, a 6 per cent increase. igaming grew 9 per cent, while online sports betting rose 4 per cent. Adjusted EBITDA hit $25m. BetMGM has updated its full-year guidance, and now forecasts revenue between $2.9bn and $3.1bn, with adjusted EBITDA at the lower end of the $300m to $350m range. Chief Executive Stella David emphasised the strong start to the year: "We entered 2026 with solid momentum that continued through Q1, marked by strong volume growth across our diversified portfolio. Our more focused strategy and optimisation initiatives reinforce our confidence in delivering sustainable growth and improving cash generation." This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Richard Desmond’s The New Lottery Company has been unsuccessful in its legal claim against the Gambling Commission’s tender process that granted the National Lottery license to Allwyn. UK – Richard Desmond’s Northern & Shell Group’s The New Lottery Company (TNLC) has failed in its legal challenge against the British Gambling Commission’s tender process for the National Lottery. The firm contested the outcome after being beaten by Allwyn for the Fourth National Lottery license in 2022. TNLC cleared the initial phase of the Gambling Commission’s tender, which evaluated applicants’ financial viability. But it was eliminated from the final shortlist of candidates “because of failures to meet mandatory pass/fail requirements”. The pool of applicants was narrowed down to Allwyn and the existing operator Camelot, which has managed the lottery since it launched in 1994. TNLC claimed that the Gambling Commission inappropriately permitted changes to the transition schedule. However, Justice Joanna Smith of the High Court of England and Wales dismissed this claim, stating that the Commission was entitled to make adjustments “in response to delivery risks” and pointing out that transferring such a major contract necessitated “a reduction in the time available to complete the transition” given “ongoing implementation difficulties.” Justice Smith threw out TNLC’s challenge, concluding that the process contained “no material errors” and that TNLC had not met mandatory criteria. Her ruling emphasized that the tender process was structured to prioritize “funding for good causes while upholding high standards of player protection and integrity” and was overseen independently at every step. This ruling marks another setback for Desmond, a former adult entertainment publisher, coming after the Competition Appeal Tribunal rejected the New Lottery Company’s claim last month that Camelot had received an illegal £70 million marketing subsidy. The trial took place from October 9 to December 2 last year, with an extra day added on January 13. Camelot initially filed legal objections to the license decision but later retracted them after Allwyn bought its operations in February 2023. Allwyn assumed control of the National Lottery in February 2024. Gambling Commission response The Gambling Commission has expressed its approval of the High Court’s decision. In a statement, the regulator commented: “This is a significant judgment for the future of The National Lottery that we are pleased to see. The ruling confirms that the Gambling Commission conducted a fair and rigorous competition to award the Fourth National Lottery License, and none of the disputed changes to the license during its implementation were significant or in violation of relevant procurement rules. “The judgment provides strong backing for Good Causes by allowing Allwyn, under the Commission’s supervision, to proceed with its investment plans for The National Lottery without further interruptions. Our main focus continues to be regulating The National Lottery in the best interests of players and Good Causes. “The National Lottery is among the world’s biggest lotteries, and since its launch in 1994, players have together raised over £52 billion for more than 670,000 Good Causes across the UK, changing lives and supporting the arts, sport, heritage and local communities. Allwyn stated in a release: “The Gambling Commission held a fair and legal license competition, correctly granting the Fourth National Lottery License to Allwyn.” The company characterized the ruling as a “clear and thorough judgment” that offers certainty for its management of the Lottery until 2034. Allwyn also said it is now concentrating on innovation and increasing funding for good causes, adding that the decision puts an end to “a long-standing series of claims” regarding the competition’s fairness. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   A presidential decree is anticipated to block certain individuals from accessing online gambling and to establish new regulations for advertising. Brazil.- Nearly two and a half years after enacting the gambling law that enabled the regulated market's start in January 2025, President Luiz Ignácio Lula da Silva is set to issue a decree introducing fresh limitations on online gambling in Brazil. The forthcoming action will be less severe than a full ban on online gambling proposed by other members of Lula's party, though it will still bar some people from taking part. As reported by Focus Gaming News Brazil, journalist Lauro Jardim of the local outlet O Globo states the decree will prohibit online gambling for individuals enrolled in a new government debt refinancing programme. A second provision will outlaw advertising practices considered deceptive or that promote compulsive behavior in users. This move follows an evaluation by the Presidential Palace that the expansion of online gambling has fueled a rise in public debt. Concerns exist that this effect has also damaged public opinion of Lula's government. The initiative aims to curb gambling access and diminish gambling inducements, particularly for those in fragile economic circumstances. The decree is being prepared by the Civil House alongside the Ministries of Finance, Planning, and Justice, with publication expected in May 2026. Authorities have not yet specified the implementation methods for these restrictions or the criteria for identifying advertising that breaches the new rules. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Scheduled for April 29-30, the event will host senior executives, fraud and security experts, regulatory bodies, and industry pioneers. Press release.- In response to increasing challenges from cybercrime, fraudulent activities, and shifting regulations, SBC Summit Malta will introduce a dedicated ‘Operations and Compliance’ track aimed at enhancing corporate security and operational strength. On April 29 and 30, the summit will unite top-tier leadership, security professionals, and regulators to discuss safeguarding businesses across operational, financial, and reputational sectors. The Risk, Regulation and Resilience segment on Wednesday, April 29, will address cybersecurity, fraud, and illicit market activities through various panels and executive dialogues. On Thursday, April 30, the agenda transitions to Policy in Practice, featuring interactive workshops on the regulatory and operational aspects of AI and SEO. A fireside chat titled ‘Tax Hikes 2026: Market Shocks, Regulatory Risks & Margin Impact’ will analyze how escalating tax demands are impacting operators in major European territories. Participants include Stephen Hodgson (Midnite’s VP of Tax), Sara Haddow (Entain’s Group Tax Director), and Russell Mifsud (KPMG’s Director and Head of Gaming Europe), who will discuss adaptation strategies and the effects on market stability and competition. The panel “The COO Horizon: Challenges and Opportunities in 2026/27” will look at how operational leaders manage rising expenses and compliance requirements. Featuring Ramon Glieneke (COO at Alea), Tom McGovern (COO of Flutter UKI), Tim De Borle (COO at Casumo), and Chris McGowan (COO at Scatters), with moderation by Joe Streeter (Editor at iGaming Expert), the talk will highlight investment priorities and the role of AI in scaling operations. The second day will pivot toward the regulatory and operational nuances of AI and SEO. The ‘SEO Terrorism in iGaming: Surviving Negative Attacks on Your Website’ workshop will tackle the threat of negative SEO. Led by consultant Ivana Flynn (Head of SEO and Strategy), it will cover the mechanics of such attacks, attacker motivations, and early detection methods to provide attendees with actionable defense tactics. The ‘AI in Gaming: Shaping the Industry’s First AI Charter’ workshop will review the implications of upcoming EU AI legislation for operators. Facilitated by Kinga Warda (MGA’s Chief of Policy and Insight) and Francois Piccione (MGA’s Chief Technology Officer), the session aims to clarify compliance standards and process alignment. ‘From AI Tools to AI Embedded in Business Workflows’ will discuss integrating AI into the heart of business functions. With Philippe Guillod (VP of Analytics) and Fraser Dunk (CEO of Jurnii), the session will demonstrate how companies are moving from basic AI usage to full integration to improve decision-making and efficiency. SBC Summit Malta is set for April 28-30 at the InterContinental Hotel. In addition to the conference, the event expects 6,000 participants to visit the exhibition area and engage in various networking activities. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Industry specialists Chris Bird and Quirino Mancini have joined 1xBet as consultants to help drive global player safety projects and research-based responsible gambling structures. Press release.- 1xBet has confirmed the appointment of Chris Bird and Quirino Mancini as strategic advisors, highlighting the company's dedication to ethical gaming, transparency, and data-backed player security throughout its international operations. These appointments are part of 1xBet’s ongoing strategy to enhance its global integrity and social accountability as the brand continues to operate in more than 35 jurisdictions worldwide. Both consultants will assist in creating long-term frameworks focused on research, policy discussions, and practical resources to improve user safety and encourage sustainable industry standards. Advancing a data-centric player safety strategy The move follows the success of the Player Protection Index Series, an independent research project that evaluates responsible gambling systems in various regions, including Western Europe, Africa, and Latin America. Since debuting last year, the series has gained industry praise for its role in global safety dialogues, fostering transparency, early intervention, and better cooperation between operators, regulators, and research bodies. Bird and Mancini are set to aid the expansion of this research alongside other programs aimed at improving education and responsible gaming habits. Global expertise and industry knowledge Chris Bird offers a wealth of experience in international sports, sponsorship, and strategic growth. Formerly a high-level executive at Manchester City Football Club, he has a background in media and community projects, specializing in partnerships that align business success with social benefits. Quirino Mancini is a leading figure in gaming legislation and currently leads the International Masters of Gaming Law (IMGL). His expertise lies in regulatory compliance and the development of international responsible gambling benchmarks. The duo will collaborate to strengthen 1xBet’s player protection efforts and wider social impact goals. International alliances and community engagement 1xBet’s dedication to ethical engagement is demonstrated through its high-profile sports partnerships and local community work. The brand collaborates with major entities like FC Barcelona, Paris Saint-Germain (PSG), and FIBA, while also funding grassroots programs that promote sports participation and education. Key programs include: 1xCup – A Nigerian amateur football competition involving over 4,000 participants, offering a platform for young talent while adhering to strict ethical marketing standards. Waziri 1xCup is a multi-sport event in Kenya covering football, basketball, and rugby. The 2025 event saw over 6,000 attendees, with 1xBet providing community aid such as food, mobility aids, business support, and sports gear for local teams. 1xBalance – A multilingual educational hub providing tools to encourage safe betting. It includes a betting style assessment, a Safe Bet Calculator, and expert advice to help users manage risks. In 2025, it reached over 289 million people across Africa with content in English, French, and Portuguese. Through these efforts, 1xBet reinforces the idea that gambling should be a pastime rather than a financial strategy, promoting awareness in growing digital sectors. Establishing a worldwide social responsibility structure Bird and Mancini will also help design a comprehensive international social impact framework to unify research, transparency, and industry collaboration. This structure will integrate 1xBet’s research, educational programs, and community work into a single global strategy. Additionally, the 1xPartners affiliate network contributes to this mission by providing partners with the tools and strategies needed for sustainable and responsible audience growth. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Marco Pequeno explored evolving market trends, methods for external visibility, and the intersection of land-based and online casinos. Press release.— Amusnet’s participation at SiGMA South America went beyond the exhibition floor, as the company engaged deeply in industry dialogues. Marco Pequeno, Amusnet’s country manager for Brazil, was a key figure in these discussions, contributing as both a speaker and a moderator. During the official session titled “Physical or Digital? Boundaries and Convergences in the Casino Industry,” Pequeno offered a market-focused outlook, emphasizing that traditional industry norms have shifted. He noted that high-quality products are no longer the sole factor for success. Instead, a fundamental change has occurred where CRM tactics, influencer partnerships, and streamers are now vital for driving game engagement and visibility on operator sites. Pequeno also pointed out a specific trend in the Brazilian market. Unlike established markets where discovery happens within the platform, Brazil prioritizes external acquisition and digital marketing to drive players to the game selection. This requires providers to be agile across various channels and collaborate more closely with operators on risk-sharing to stay ahead, according to Pequeno. In addition to speaking, Pequeno moderated the panel “Between Successes and Missteps in Markets That Already Operate Land-Based Casinos.” This discussion featured global experts sharing practical insights on regulation, governance, and operational challenges. The panel highlighted the importance of international standards in evaluating operational frameworks and the broader economic contributions of the industry, including employment, tax revenue, tourism, and investment. By bridging local market needs with international expertise, Pequeno provided a comprehensive outlook on the current state and future trajectory of the Brazilian gaming sector. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Total sports betting handle fell 25 per cent compared to the same month in 2025. U.S. – The Mississippi Gaming Commission (MGC) has published its March sports wagering report. Total handle reached $25.7m, which is a 25 per cent drop year-over-year, but an increase from the $21m posted in February. The regulator splits performance data across the state’s Central, Coastal, and Northern regions. The Coastal region brought in $16.6m in wagers, accounting for more than 60 per cent of the state’s total handle. The Central region generated $5.3m in handle, and the Northern region generated $3.8m. Total statewide taxable sports betting revenue hit $3.6m. In the Coastal region, taxable revenue stood at $1.9m. Basketball produced an $8.8m handle and $534,269 in taxable revenue, parlay cards brought $3m in handle and $809,560 in taxable revenue, and baseball recorded $746,174 in handle and $190,093 in taxable revenue. Taxable revenue in the Central region was $1m. Basketball led the regional market with a $2.8m handle and $196,358 in taxable revenue, followed by parlay cards with $2.3m in handle and $794,281 in taxable revenue, and baseball with $132,770 in handle and $1,883 in taxable revenue. The Northern region recorded $688,682 in taxable revenue. Basketball generated a $2.1m handle and $284,652 in taxable revenue, while parlay cards generated $1.2m in handle and $476,213 in taxable revenue. In March, Mississippi’s casinos generated $214.2m in adjusted gross gaming revenue, down 5.4 per cent year-over-year, but higher than the $200.6m reported in February. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Welcome to the latest installment of our Focus Gaming News Weekend Conversation Corner, a concise review of the week's most significant headlines that have garnered global attention. We will distill the week's events into a brief summary, highlighting the key stories that have shaped discussions, influenced policy, and ignited debates. Join us as we cut through the noise to offer a condensed overview of the week's important developments, ensuring you stay informed about what truly matters in today's rapidly evolving world. Stay informed, stay motivated, and keep gaming. We wish you a wonderful weekend! Bill to grant English local authorities more power over gambling licensing advances Amendment 305 of the English Devolution and Community Empowerment Bill is set to empower local authorities by allowing them to conduct Gambling Impact Assessments. This would grant them greater influence over licensing decisions for physical gambling establishments. The amendment aims to introduce Gambling Impact Assessments into the Gambling Act 2005, enabling councils to identify areas where the establishment of new gambling venues could be detrimental. While the existing framework for granting licenses will remain, Amendment 305 would remove the current presumption of approval in identified areas of concern. Local authorities have been advocating for this increased flexibility due to concerns about the proliferation of gambling venues, and Prime Minister Keir Starmer has voiced support for granting councils enhanced powers. However, the bill must still be presented again to the House of Commons, where Members of Parliament could potentially vote to remove Amendment 305. Ukraine gambling regulator opens digital licensing portal Businesses in Ukraine can now apply for gambling licenses online via the Diia portal, eliminating the need for paper documentation or in-person submissions. PlayCity, Ukraine's gambling regulator, has announced the launch of this digital portal, which facilitates license applications for a range of gambling activities. The process involves creating applications within the Diia electronic cabinet and utilizing a qualified electronic signature. The regulator will review all applications and communicate decisions directly through the Diia platform. Furthermore, the government is actively working on legislative amendments to strengthen entry checks for companies, thereby promoting transparency and trust within the market. A new national Online Monitoring System for gambling is also undergoing pilot testing, designed to track all gambling transactions across the country. Additionally, measures are being implemented to restrict military personnel from accessing gambling platforms through a system developed by PlayCity. Gibraltar regulator dismisses ADI Predictstreet licence controversy as “sensationalist” reporting The Gibraltar Gambling Commissioner has defended the swift issuance of a gambling license to ADI Predictstreet, a company owned by Finstreet Limited. This decision was part of Gibraltar's strategy to mitigate the financial impact of increased gaming taxes in the UK. Despite concerns regarding the vetting process, the Commissioner affirmed that a thorough due diligence procedure was followed. While many EU countries have prohibited prediction platforms, the UK classifies them as gambling. Reports concerning ADI Predictstreet had raised questions about key personnel appointments and the speed of the licensing process. The Commissioner characterized the controversy as sensationalist reporting, emphasizing the rigorous scrutiny involved. Gibraltar's action coincides with Malta's ongoing consideration of regulating prediction platforms, a sector perceived to be experiencing global momentum and offering potential for innovation. New bill seeks to ban online gambling in Brazil, barely a year after regulation Brazilian legislator Pedro Uczai has introduced Bill PL-1808/2026, proposing a complete ban on all forms of online gambling, including sports betting, within the country. This proposal extends beyond President Lula da Silva's earlier suggestion to prohibit online casino gaming, aiming instead for the complete repeal of the Bets Law that legalized regulated online gambling in Brazil. The bill seeks to outlaw all aspects of online betting nationwide, from the operation of platforms to financial transactions associated with fixed-odds betting. Despite projections of R$13 billion in gambling revenue for 2026, the bill has garnered support from 68 PT lawmakers who argue it is essential for public health protection and the prevention of economic harm. However, the proposal may encounter opposition from Brazilian football leagues and media organizations that are significantly reliant on betting sponsorships. UK gambling reform advocate backs calls to pause financial risk checks In this article, Dr. James Noyes, a senior advisor at the Social Market Foundation, has voiced concerns regarding the transparency and efficacy of the Gambling Commission's pilot program for financial risk checks. He cautions that the current approach may deviate from the intended vision of "frictionless" and proportionate checks as outlined in the Gambling White Paper. Feedback from the industry has highlighted issues with inconsistent data and unclear outcomes, leading to unnecessary complications. The British Horseracing Authority also opposes these checks, citing public disapproval. Although initially tested for players depositing £500 or more, the threshold was subsequently lowered to £150. Opinions in Westminster are divided, with some advocating for continued live testing while others view the checks as intrusive. Noyes suggests a reassessment of the threshold and a focus on targeted interventions for individuals most at risk of harm. Khalid Ali, IBIA: “Tournaments like the 2026 FIFA World Cup activate the strongest integrity frameworks currently in place” In an exclusive interview with Focus Gaming News, Khalid Ali, CEO of the International Betting Integrity Association, discusses the upcoming FIFA World Cup and the association's preparations. The 2026 World Cup, set to feature 48 teams across three host countries, is expected to attract a substantial audience for sports betting. The IBIA is concentrating on mitigating risks such as match-fixing and illegal betting markets. Their preparations involve enhancing communication with stakeholders and employing advanced technologies like AI for early detection. While North America possesses robust regulatory frameworks, there remain challenges in coordination. The IBIA monitors integrity risks throughout the entire World Cup cycle, not just during the tournament itself, with the objective of achieving successful integrity outcomes by closely observing betting markets and effectively addressing any suspicious activities. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Amusnet celebrated its 10th year in business at SiGMA South America, placing a heavy emphasis on fostering engagement, building strategic partnerships, and boosting visibility through content. Press release.- At SiGMA South America, Amusnet crafted an environment where the industry felt vibrant and purposeful, especially as the company commemorates its 10th anniversary. Right from the event’s opening, their booth emerged as a hub for discussions, content sharing, and networking—mirroring ten years of expansion and a vision focused on the future. During the event, the booth hosted several key visits, such as representatives from LOUD—Latin America’s biggest esports group and a dominant player in content creation and streaming, counting football icon Vinicius Júnior as one of its shareholders. LOUD streamer Brabox’s attendance also brought a unique angle to the talks, underscoring the increasing overlap between gaming and the creator community. Marco Pequeno, Amusnet Brazil’s country manager, stated: “In our industry today, success isn’t just about having a top-tier product. The true differentiator lies in how that product is positioned and how it connects with players through various channels.” Live content helped expand the booth’s influence beyond the event floor. Content creators like Thimagroo and Zanolinii shared updates from the booth, along with the Brasil Bet Show team—a prominent content hub in Brazil’s online casino sector. Moreover, on-site interviews by Brasil Bet Show gathered industry experts, turning each conversation into a chance to enhance visibility and solidify Amusnet’s standing in the market. Behind the scenes, the energy kept going. Talks with operators and partners progressed with a distinct focus: player retention. As competition heats up in the market, attention was on tools aimed at boosting engagement and encouraging players to return—showing how the industry is moving from acquiring new users to prioritizing long-term value. Amusnet’s achievements were recognized with two significant awards: Best Game Studio at the SiGMA Awards South America and Best Slot Game for Caramelo Sortudo at the BiS Awards. These honors highlighted not only the quality of their portfolio but also how well it aligns with the tastes of local players. At SiGMA São Paulo, the core narrative was about establishing relevance among diverse audiences, partners, and markets. On stage with Marco Pequeno, Amusnet Brazil’s country manager: navigating market realities and global insights Beyond the buzz of the event floor, Amusnet’s participation at SiGMA South America reached the core of industry discussions, where critical conversations about gaming’s future were unfolding. Leading these exchanges was Marco Pequeno, Brazil’s country manager, who actively shaped the conference’s direction as both a speaker and moderator. As part of the official program, Pequeno offered a keen, market-focused viewpoint during the discussion “Physical or Digital? Boundaries and Convergences in the Casino Industry,” emphasizing a clear message: the industry’s rules have evolved. In an environment where product quality alone no longer sets companies apart, he highlighted a fundamental shift. Now, success hinges on activities outside the platform. CRM strategies, influencers, and streamers are no longer just add-ons—they’re essential to how games gain momentum, visibility, and ultimately perform on operator platforms. His insights also shed light on a unique trend in Brazil. Unlike more established markets where in-platform placement often leads to discovery, Brazil has reversed this model. “In Brazil, visibility begins outside the platform—through acquisition tactics and digital exposure—before translating into placement within the game grid. For providers, this means adapting fast and maintaining a presence across multiple channels, and increasingly, sharing risks with operators to stay competitive,” Marco Pequeno explained. In addition to speaking, Pequeno served as a moderator, leading the panel “Between Successes and Missteps in Markets With Existing Land-Based Casinos.” The session gathered experts from Brazil and overseas, fostering a space for practical, experience-based talks on regulation, governance, and operational challenges. This exchange helped clarify broader perspectives. As the panel emphasized, international benchmarks are crucial not just for understanding operational models but also for assessing the sector’s broader impact—from job creation and tax income to tourism and investment. On stage, Pequeno’s input linked local market trends with global expertise, providing a clearer picture of Brazil’s current position and future trajectory. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   DSTGAMING has been appointed the Lanyard Sponsor for HIPTHER Baltics: Vilnius 2026, set for April 21, a move that solidifies its standing in the Baltic gaming and technology industry. Press release.- DSTGAMING has been announced as the Lanyard Sponsor for the forthcoming HIPTHER Baltics: Vilnius 2026, which will be held on April 21 in Vilnius. This sponsorship positions the company at a highly prominent aspect of the conference, guaranteeing continuous brand visibility during the entire attendee journey. The HIPTHER Baltics events are recognized for uniting experts from the gaming, technology, and regulatory fields across the Baltic states. The Vilnius conference is anticipated to attract a wide-ranging group of operators, suppliers, and specialists, fostering a setting for conversations about innovation, current market dynamics, and new possibilities. In its role as the Lanyard Sponsor, DSTGAMING’s logo will be part of attendees' routine activities. The lanyards will be a persistent feature from check-in and social events to expert panels and corporate discussions, underscoring the company's involvement in all parts of the event. DSTGAMING is further cementing its role in the global igaming market by offering solutions aimed at enhancing operational effectiveness and expansion. The company’s white-label casino platform is built to equip operators with the necessary resources to handle changing business demands, such as backend administration, reliable system performance, and integration assistance. Taking part in local conferences like HIPTHER Baltics: Vilnius 2026 is a key component of the firm's strategy to stay abreast of industry progress. Interacting with professionals from various markets enables DSTGAMING to gain deeper insights into local demands and tailor its offerings to meet present operational challenges. Through its sponsorship, DSTGAMING reaffirms its dedication to fostering partnerships and the sharing of expertise within the sector. The company is eager to enhance the event's dynamic and build stronger connections with the stakeholders at the Vilnius gathering. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   N1 Partners has received three nominations for the AffPapa iGaming Awards 2026. The voting period is open from April 8 to May 4 across various categories, such as Multi-Brand Affiliate Program. Press release.- N1 Partners is vying for three AffPapa iGaming Awards 2026 nominations simultaneously. You can cast your vote for the team between April 8 and May 4 in the categories listed below: Multi-Brand Affiliate Program of the Year Rising Star Operator of the Year Promo of the Year The company stated: “This recognition highlights the growth and achievements acknowledged by the AffPapa community. Throughout 2025, N1 Partners enhanced its brand visibility, introduced 4 new brands, and boosted the average monthly FTDs by 150 per cent. “N1 Partners also hosted one of the industry's largest promotions — the N1 Puzzle Promo, and more thrilling events are on the way — the N1 SEO Traffic Cup is currently in full swing, representing just the beginning of the 2026 N1 Traffic Cup tournament series from N1 Partners! “These outcomes are realized through collaboration with partners, integration within the community, and the cultivation of networking around the brand. Please support the N1 Partners affiliate programme — your votes are crucial at this moment!” How to cast your vote for N1 Partners at the AffPapa iGaming Awards? The entire process takes less than 2 minutes — follow the instructions below to vote. Go to the award’s website: https://affpapa.com/igaming-awards-voting/ Select N1 Partners in the three nomination categories Complete the brief Submit Your Votes form at the bottom of the page. Press Submit N1 Partners remarked: “Your vote is crucial — we appreciate your support!“ Reasons to partner with N1 Partners: Over 14 casino and sportsbook brands with Reg2Dep up to 70 per cent More than 10 Tier-1 GEOs CPA reaching €700 and RevShare up to 45 per cent + NNCO for top partners + hybrid models This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   SOFTSWISS has introduced the Tournaments Report and Instant Tournaments features for its Game Aggregator, equipping operators with improved campaign oversight and novel engagement methods to enhance performance tracking. Press release.- SOFTSWISS has launched two new tournament features within its Game Aggregator’s back office: the Tournaments Report and Instant Tournaments. Collectively, these tools empower operators to execute campaigns and evaluate their outcomes with greater accuracy. Tournaments Report: comprehensive campaign visibility in a single interface Tournament data encompasses campaigns, player segments, and timeframes, and the complexity of this picture increases with the scale of operations. The Tournaments Report addresses this by consolidating all essential metrics into one view. Operators can now compare different campaigns, understand player behavior patterns, and refine their strategies without needing to switch between multiple tools. Designed to align with operators' daily tasks, the report provides insights into: Campaign planning – enabling the listing of tournaments for any given period and the identification of performance trends to inform future campaign strategies. Format comparison – allowing filtering by mechanic to determine which formats generate the highest player activity and Gross Gaming Revenue (GGR). Market analysis – utilizing currency breakdowns to compare results across regulated markets and adjust prize structures accordingly. Game and provider performance – identifying which games and studios perform best within tournaments to build campaigns around proven content. Khoren Ispiryan, Senior Business Development Manager at SOFTSWISS, stated: “Tournaments are among our most effective engagement tools, but successful execution requires a precise understanding of each campaign’s performance. For our Tournaments Report feature, our focus was on providing complete performance visibility. Teams can rapidly identify which tournament formats genuinely drive engagement and revenue, enabling immediate application of these insights.” The new feature also streamlines the process from data analysis to action. Operators can access tournament settings or download leaderboards directly from the report, eliminating the additional steps that can slow down campaign management. Instant Tournament: a more rapid and competitive format Instant Tournaments introduce a novel mechanic where players compete to achieve a target multiplier rather than accumulating points over time. The first player to reach the target wins. Operators can define the target multiplier and the number of winners. A live progress bar maintains visibility of the competition throughout, and consolation prizes can be offered to keep more players engaged until the conclusion. Instant Tournaments conclude automatically once all winning positions are filled, introducing an element of unpredictability that intensifies the competition. The Tournaments Report and Instant Tournaments are part of a series of recent product enhancements across the SOFTSWISS portfolio. The B2B provider recently also unveiled the Prediction Markets Platform – a fixed-odds solution that enables operators to offer event-based wagering on real-world occurrences in politics, economics, and technology. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.