Hong Kong PR

(AsiaGameHub) –   This transition in executive leadership will uphold the company’s foundational values and strategic direction.

Press release.- ReferOn has announced the successful completion of a management buyout. The deal sees former General Manager Alex Bukin take ownership of the platform, marking the company’s entry into a new phase of independent growth. Bukin will now serve as chief executive officer (CEO), guiding the business through its next stage of development.

Reflecting on the platform’s progress three years after launch, Alex Bukin, CEO of ReferOn, stated: “This marks a pivotal moment for ReferOn and the start of an exciting new chapter for the company. The management buyout enables us to maintain a long-term vision focused on continuously evolving the platform. We are fully committed to advancing product development, enhancing offerings for our partners, and supporting ReferOn’s ongoing expansion across key markets.”

The buyout comes at a time of significant momentum for the company. Built on a foundation of operational efficiency and scalable technology, ReferOn continues to strengthen its position within the industry. In its first 12 months, the platform recorded 35.7 million clicks, 2.4 million registrations, 18,000 affiliates, and 136,000 active trackers. The company’s full suite of tools provides operators and affiliates with greater flexibility, driving growth that recently earned ReferOn recognition as “Best Affiliate Platform” in both 2025 and 2026 by leading industry authorities.

This leadership change will not impact day-to-day operations; customer support and existing partnerships will continue as normal. As part of its broader expansion strategy, ReferOn is further developing its product portfolio with the introduction of new features, including Refie, the platform’s integrated interface layer. The platform consistently improves user experience and security through dynamic reporting, Company Grouping, Sub-Affiliation, Independent Deal Calculation (IDC), two-factor authentication (2FA), and comprehensive mobile optimization.

To ensure seamless continuity, the current leadership team remains in place as the company embarks on its next phase of growth. Alongside Bukin’s appointment as CEO, Vlad Bondarenko has moved from head of product to chief product officer, and David Harris, previously operations lead, has been promoted to chief operations officer. As ReferOn moves forward, it remains dedicated to delivering high-performance tools for operators and upholding its commitment to innovation in affiliate management.